Tag Archives: Google

A hideous Google pleads, “Don’t look at me!”

15 Jun

Google car

The world is filled with great ironies. Here is one of them.

Google, a company unrivaled at invading privacy, does not want to be watched while it works.

Here is the background.

This great innovator of search, which knows so much about what we do on the Internet, knows every word we write in our Gmails, provides the world with pictures of our homes and streets and shares everything it knows about us with the government and any marketer willing to pay, soon will visit the campus setting where I work.

In its desire to record everything there is to record, Google crews will photograph the thoroughfares within the campus and also enter buildings to map interior hallways.

The first they do with backpack-mounted multi-directional cameras; the second with GPS enabled smart phones.

Prior to the visit, an email was sent by my employer to all employees alerting them to the presence of Google crews and asking us to honor a request not to disturb them. That’s reasonable, but it went on to ask us not to photograph them, which is less reasonable, nor even to watch them, which is absurd.

Don’t watch, we were instructed.

Google may have a host of non-ironic reasons for this request, but they were not shared and I can’t think of even one.

It brought to mind those horror movies where monsters plead, “Look away! I’m hideous!”

With each passing day I realize that the Internet, with all its wonder and potential, with its ability to better lives, improve society and educate the masses, has degenerated into the world’s greatest con game. It provides us with the things we desire in exchange for our souls and the inner workings of our brains. Google does this so that it and many, many others can make money.

After receiving the email, I was at first tempted to protest the directive and watch.

But now I’ve decided to take the opposite approach. When this hideous thing enters campus, I’m going to – as requested — look away.

By Lanny Morgnanesi

 

Google wounds the New York Times

28 Jul

It has been said that Freedom of the Press is restricted to those who own one.

With presses being of small importance today, that dictum has lost its punch. Today, he who controls transmissions in the digital world decides who goes on stage to shout.

Case in point: The New York Times, which ironically owns a press or two, lost more than $143 million in the last quarter mainly because a digital powerhouse – Google – changed an algorithm.

Google algorithms decide what pops up when a search is done. About.com, owned by the New York Times, once had a clear channel through the Google transmission line. When it clogged, favoring others and not About, the website lost traffic and revenue and its parent, the great media giant of the past, was laid low.

Fortunes have been made and lost trying to game the all-powerful Google algorithms. The algorithms are raging rivers of commerce, with gold at the end for those who can safely and consistently navigate them.

While it is frightening to think how quickly Google can change the information landscape, it must be said that About was a low-quality content farm (yet another irony) that was trashing up Google searches. Google acted to protect itself and better serve its customers.

Free speech was at a premium when it took an expensive press to get out a message. Now this, a big change … but not a change at all.

 

 

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